Xiaohongshu and VOGUE Business definitions in the mailing fashion of the new corporate identity

Während des Gipfels analyzed Shawn Li de verschiedenen Trends in de Einrichtungsbranche op een de mense- oriented austrian perspectives. During the investigation of the demographic data, the shapes and the lifestyles of the nut hat Shawn Li four demographic Gruppen ermittelt: Nomadische Jugendliche, Nesthocker, Allrounder and Hauskuratoren. Shawn Li concrete de Rahmen “People – Bedürfnisse – Szenarien – Trends” and the role of Xiaohongshu reform, Marken dabei zu fen, ihr Publikum zu verstehen, innovative Marketing solutions zu entdecken and the Konkurrenz übertreffen.

The Role of Xiaohongshu in the Gestaltung of Wohntrends

In recent years, moderation in German home furnishings has shifted. Before the trends of a number of years become bigger, such as designers and trendsetters, then the major brands and the sellers will penetrate. You can follow this dynamic trend and view the best trends. Xiaohongshu hat maßgeblich zu diesem Wandel beigetragen, indem es een een plattform geschaffen hat, die Kunden dazu ermutigt, ihren personallichen Still, ihre Vorlieben and ihren Lebensstil zum Ausdruck to take and sich for ihre vorzugte wohnumgebung einzusetzen. Jedes Suchen, Teilen, Kommentieren und Sammeln von Beiträgen auf Xiaohongshu reflects the real business of the Chinese Käufer more broadly and promotes new trends in the Chinese Einrichtungsbranche, the innovation in the industry.

In September, Xiaohongshu proposed a new annual report on the lifestyle of the house. The analysis of the community inhalation and the such analyzes of the notes are eight new homes, which are believed next to the Chinese youth. The message that resembles the theme, puts man in the center, and concretes lively lives, emotional Ausdrucksformen and the Resonance of E-instellungen, a knowledge with warmth and energy through reach. It was said that the design was conceived in such a way that the home with innovative solutions became revitalized and family dynamic through a thoughtful design that was not defined, but pushed the boundaries of the house’s tradition. Der Ansatz, Hobbies in commuting, that is one of the flourishes after the expansion of the Schaffung van Räumen, which can be special for these hobbies. Daher focuses on more Chinese special home studios that have been used in Leidenschaften since.

The market strategy for Xiaohongshu is a matter of: a step in a new marketing for a targeted approach

In the e-design industry it is possible to work uninterruptedly in the production and product-specific geschäftsmodelle and product structures that are herausgebildet, which uninterrupted separation processes of the consumers führen. At the Grundlage des Xiaohongshu-durchgeführten, the Chinese brand salesperson and the unternehmen of the market marketing with the entire product structure are started, the bed design of the salespeople is strengthened and the strategies on the specific brand males of the jewelry category behind them. Discuss the product structure of the product structures in large companies, furniture, building materials and household goods of products that have more related categories. Xiaohongshu then works, the Marking on the platform of a product strategy in a silent matrix sequel and inhaled arrangement, which are included in the foreground and the use of the Verbraucher. If you view the content of the category, and the brand name of the seller of your winnings.

The data exceeding the average market value (GMV) of 1,000 million produced products (Single Product Units, SPUs) on the Xiaohongshu market rate were the best strategies for the social platform, the Marken zum Ges amterfolg verhelfen können.

The e-direction industry is one of the most important market researchers and Xiaohongshu, the Quelle for lifestyle inspiration in the shape of the Chinese youth, which offers an optimal community for the Marken, who are einfluss ausweiten wollen. With a click on the factory of the social platform, with a number of fanfares in the market knowledge and market development, an innovative marketing strategy in the context of the inner insights has been developed.

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